Sponsorship Consulting
Event & Hospitality Management
Program Review/ROI Analysis
Strategy Development/Consulting
B2B Expertise
Special Event Management
Creative Services
Sponsorship Consulting

We view the process of sponsorship consulting as a journey taken together with you. Rather than making assessments based off anecdotal information or assumptions, we begin by immersing ourselves in your culture to firmly understand your needs and goals. By gaining this familiarity, we can properly target which properties best align with your needs.

We have invested heavily in an experienced, knowledgeable (and friendly!) team that is equipped to make evaluations and pair you with the ideal property. After negotiating with the property on your behalf, we take all assets and deliverables and develop your detailed plan based on big ideas that will maximize the value of the opportunity. In addition to our creativity, you will be amazed just how far we can
s-t-r-e-t-c-h your budget.

Once your detailed plan, goals and budgets are finalized, we then proceed to management and successfully bring all the assets in the plan to life.

Event and Hospitality Management

Events are fraught with details, details, details. Flight manifests, ground transportation, hotel accommodations, restaurant reservations, catering, special requests and VIP lists, just to name a few. Why bury yourself under this mountain of details when you can partner with aim Marketing Solutions and simply focus on playing host to your special guests?

We approach events of every size with a finely detailed custom event script developed by our team of experts with input from your staff. By immersing ourselves in your culture and gaining your trust and confidence, you can just show up while we execute the event as an extension of your team. Because we develop close relationships with you throughout the planning process, we can anticipate what’s around the bend for your event and adjust accordingly while keeping the event on-track.

Once we have successfully executed your event, we will engage in a postmortem and provide a post-event recap and analysis. Reviewing all deliverables and assets, we will determine how the event succeeded towards meeting your goals and how your future events can be an even greater success.

Program Review/ROI Analysis

We take your significant investment in corporate sponsorship as seriously as you do.

In order to determine that your investment was sound and that our strategies were effective, we continually measure the program’s results against the specific goals determined at the outset of the project. We evaluate metrics and provide ROI analysis at whatever intervals you need: weekly, monthly, quarterly, yearly, quarter-over-quarter and year-over-year.

We consider in-depth program review and ROI analysis an integral part of what we do. Standing confidently behind our work, we deliver clear measurements that demonstrate success and justify your investment.

Read our Success Stories and see how we’ve helped world-class brands achieve their goals.

Strategy Development/Consulting

Interested in dipping your toe into the corporate sponsorship pool? Already in the pool but want to dive into another? At aim Marketing Solutions, we are always ready to help guide you into the right waters.

Our process of Strategy Development/Consulting gives you the opportunity to engage with our talented team of experts and identify properties and new platforms that will maximize the effectiveness of your future sponsorship endeavors. These strategy sessions allow us to immerse ourselves in your culture and better determine the right outlets that will meet your sponsorship goals and distinguish you from the competition.

Once we have explored the options and devised strategies, we will present our findings and equip you with a custom roadmap that will lead you to sponsorship success. At that point, you may be ready to activate the program and aim Marketing Solutions stands ready to bring your sponsorship activities to life.

B2B Expertise

At aim Marketing Solutions, we go beyond providing standard B2C sponsorship opportunities to offer you the chance to reap the rewards of effective B2B sponsorship programs and activities.

The results of B2C sponsorship efforts can typically be tracked using standard metrics. When your logo is emblazoned on a property, gauging metrics such as the number of consumers that engaged with your brand or your total television viewership is purely mathematical. B2B sponsorship is a much trickier proposition, requiring a more targeted, narrowly focused approach and a slower, more meaningful method of tracking post-event effectiveness.

Special Event Management

While a special event may last as little as a few hours, a well-executed event takes months of planning and preparation. At aim Marketing Solutions, we have the experience to manage virtually any event on your behalf, from large-scale concerts with thousands of ticket holders to private VIP functions with a red carpet entrance.

When you partner with aim to plan and execute your special event, we get a firm grasp on your vision for the event and discuss how it will best support your marketing and sponsorship goals. We pride ourselves in providing turnkey event solutions, handling all event logistics and details so you can arrive and host your guests while we bring your event to life.

Our Special Event Management capabilities include:

  • Travel/Hotel Logistics
  • Media Management
  • Creative Assets/Signage
  • Artist/Celebrity Negotiations
  • Auctions/Fundraisers
  • VIP events
  • Registration/Ticketing
  • Onsite Logistics

Creative Services

At aim Marketing Solutions, we conveniently feature an in-house Creative Services department that can fulfill any design needs associated with your sponsorship program or event. By keeping your creative assets under the same roof at aim, you will have a talented, responsive design team at your fingertips that is intimately familiar with both your brand and your specific sponsorship goals.

If it can be printed, we can do it. Our broad spectrum of creative services includes:

  • Advertisements
  • Hero Cards
  • Uniforms
  • Paint Schemes
  • Invitations
  • Flyers
  • Banners
  • Signage
  • And more...

View our Creative Portfolio
 
             
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