onUp on tour



To celebrate achieving a major milestone, SunTrust set out to thank their Teammates throughout the Mid-Atlantic and Southeast for their hard work growing the onUp movement from the front lines. A fully interactive and ADA-compliant experience hit the road to engage Teammates and consumers and help them on their journey from financial stress to financial confidence. In addition to the trivia, photo ops, and SunTrust Park virtual tour on-board the experience, stops included gourmet popsicles, player appearances, and performances by the Honor Roll skate crew (from “America’s Got Talent”).

  • 19 weeks
  • 6 states plus D.C.
  • 50+ stops at SunTrust branches, SunTrust offices, festivals, and sporting events
  • 20+ Surprise & Delights 
Project Details